Finance & economics | Free exchange

An economist’s guide to the luxury-handbag market

It is plagued by counterfeits—and information asymmetries

Illustration of several identical Chanel handbags and a lemon
Illustration: Álvaro Bernis

You could spot a fake a mile off. The plasticky “Prado” wallets arranged on bedsheets on the pavements lining Canal Street in New York bore only a passing resemblance to the ones for sale in the Prada store in Soho. The fake Chanel bags they lay next to were lumpy, misshapen and smelled a little like petrol. An attempt to make a quick buck by buying one and passing it off as genuine—perhaps by taking it to a small local consignment store—would have been met with raised eyebrows and a chuckle.

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This article appeared in the Finance & economics section of the print edition under the headline “I love your bag! Thanks, it’s a lemon”

From the March 9th 2024 edition

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