When it comes to ice cream, the instinct to innovate is misguided
Forget flavours like ketchup, pickle and blood. It’s best to keep it vanilla
Does it make more sense to transform a bottle of ketchup into a handbag or a flavour of ice cream? To Anya Hindmarch, a British fashion designer, that is a false dichotomy. She has produced a sequinned bag based on a bottle of Heinz’s finest and an ice cream boasting “the unmistakable taste of sun-ripened tomatoes”. (At £3.50, or $4.53, a scoop, the ice cream is marginally more affordable than the £1,195 tote.)
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This article appeared in the Culture section of the print edition under the headline “Get to the pint”
Culture July 15th 2023
From the July 15th 2023 edition
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