Will TikTok still exist in America?
As Congress starts the clock on a ban, the app must consider its options
LISTEN CLOSELY and you can hear the influencers wail. On March 13th America’s House of Representatives passed a bill barring app stores and internet providers from distributing “foreign-adversary-controlled applications”. The target is clear: TikTok, a hit short-video app to which 170m Americans are glued for an average of 56 minutes a day.
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This article appeared in the Business section of the print edition under the headline “Tick, tock”
From the March 16th 2024 edition
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