Time for LIV, golf’s Saudi-funded rebel tour, to drift into obscurity
As a golfing experiment it has failed
FOR THREE YEARS, much that has happened on the fairways and greens of men’s professional golf has been ignored. Scottie Scheffler, an American golfer, has won seven events on America’s PGA Tour so far this year, including the Masters, and pocketed an Olympic gold medal. The last golfer to be so dominant was Tiger Woods, but Mr Scheffler’s feats have attracted much less attention. Similarly, the LIV tour—funded by Saudi Arabia’s Public Investment Fund (PIF) as part of the country’s efforts to improve its reputation—recently concluded its third season with a widely overlooked, Ryder Cup-style team event. LIV’s 13 teams were seemingly named by marketing folk experiencing a sugar rush, so it was Ripper that eventually edged out 4Aces and Iron Heads. Only 150,000 Americans watched on television.
Explore more
More from Culture
Can Magnus Carlsen convince people to watch chess?
The world’s best player hopes that glamming up the ancient game can make stars of its players
Are internet firms the problem, or are you the problem?
A veteran critic of technology offers his take on a familiar target
The Michelin Guide is no longer the only tastemaker in town
How is it adapting to changing eating habits?
Why “Emilia Pérez” is loved by Hollywood and hated by everyone else
And the Oscar for Worst Picture goes to…
Tofu: never judge a food by its political reputation
Think outside the white plastic box. Here is a carnivore’s guide to tofu
Sex, drugs or chastity?
Pope Francis has written the first memoir by a sitting pope. God help us